Indonesian retailers focused on targeting the middle income consumers may have one or two things to learn from Miss Amelia Yugia Masniari, an Indonesian lifestyle observer and travel author. Miss Amelia is known by her monicker Miss Jinjing. Through her love of fashion and travel, Miss Jinjing has plenty of her own stories to tell on the spending behavior of Indonesian nouveau riche fashion shoppers and how the industry have reacted to their rise.To subscribe please click here
