Monit
In Indonesia’s crowded SaaS ecosystem, Monit positions itself as a newcomer in corporate expense management—offering AI-driven automation, digital corporate cards, and real-time dashboards aimed at cutting through spreadsheet chaos. However, after its latest US$2.5 million funding round on July 1, 2025, Monit still faces pressing questions about differentiation and execution.
Nusantara United and people behind
In today’s sports and entertainment landscape, the names Thohir and El Rumi are more than just newsmakers. They are part of a growing nexus of power that merges politics, business, and culture into a consolidated force that is increasingly difficult to separate.
Asumsi, Homeless media
As Indonesia’s traditional media struggles under the weight of declining ad revenues and collapsing newsroom structures, a new wave of digital-native platforms—often called “homeless media”—has emerged. These are media operations without formal editorial boards, legal entities, or physical offices, thriving primarily through Instagram, TikTok, YouTube, and Twitter.
USS Networks and the Rise of a Creative Empire
Over the past few years, USS Networks has emerged as a major player in Indonesia’s digital lifestyle and content scene. With a portfolio that includes Urban Sneaker Society, USS Feed, Sonderlab, and other cultural IPs, this creative ecosystem has gained traction among Gen Z and Millennials through an aesthetic, relatable, and commerce-integrated approach to content. Is this success purely organic—or is there a more strategic narrative behind the scenes?
Ortuseight, local footwear brand
In a market long dominated by global giants like Nike and Adidas, the emergence of Ortuseight has become a refreshing and bold narrative. Founded on February 19, 2018, by Arif Prijadi Wirawan, a former Specs executive, Ortuseight challenged the status quo by offering a homegrown alternative that performs, resonates, and reflects the spirit of Indonesia.
Gambir Studio
Gambir Studio stands as one of the most compelling examples of how an Indonesian game studio can thrive amidst global competition. Established in 2016 in Sleman, Yogyakarta, this studio has grown from scratch to releasing over 13 game titles, amassing more than 10 million downloads worldwide.
Toco: The New Challenger in E-commerce
Indonesia’s e-commerce industry never runs out of new players, but only a few dare to challenge giants head-on. Toco, a new marketplace promising zero seller commission forever, is the latest disruptor — born from the vision and experience of Arnold Sebastian Egg, a seasoned digital entrepreneur with a colourful history in the country’s online ecosystem.
Kommo: Tackling the Challenges of Omnichannel CRM in a Fragmented Business Era
In the midst of Indonesia’s increasingly crowded digital business landscape, the need for agile and integrated Customer Relationship Management (CRM) solutions can no longer be ignored. Kommo, an emerging omnichannel CRM player now widely adopted by SMEs and local startups.
SUN Education Group
The business of overseas education agencies has long served as a gateway for thousands of Indonesian youth to realize their dream of studying in Australia, Europe, America, and Asia. Among the many players, SUN Education Group stands at the top as one of the largest agency networks, with branches spread across major cities.
Defense contractors (3): Sonny Lesmana
Military spending spree is expected to open up opportunities for the growth of domestic defence contractors, including for the supply of ammunition. One name to watch is Sonny Lesmana, owner of an ammonium nitrate solution (ANSOL) factory in Bontang, East Kalimantan province.