Fitness-tech startups like DOOgether are treading a difficult path in an increasingly selective market that demands clear business direction. Although it recently joined the Zenith Accelerator 2025 program by Mandiri Capital Indonesia (MCI)—a signal that the company is still seen as promising—the fitness sector is far from easy. While demand may appear strong, operational and financial sustainability remain major hurdles for most players in this space. To subscribe please click here
