Multinationals Squeeze More Through Brand Royalties: A Wake Up Call!

Hitachi Construction Machinery Co Ltd, owner of 48.59% shares in PT Hexindo Adiperkasa Tbk (HEXA), which is one of major suppliers of heavy equipment and construction machineries, will collect more royalties from HEXA for the use of Hitachi brands. The Japanese company joins other multinationals in squeezing more their Indonesian entities.

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